The Rise of Professional Pickleball: High Stakes, Fierce Competition, and the G.O.A.T. Paddle Pros in NYC

Just a few years ago, pickleball was still flying under the radar—seen by many as a casual backyard pastime or a recreational activity for retirees. Fast forward to today, and you’ve got sold-out pro tournaments, athletes signing sponsorship deals, matches being broadcast on national television, and crowds roaring as points unfold in lightning-fast exchanges. This isn’t your grandma’s pickleball anymore. This is professional pickleball, and it’s absolutely on fire.

From high-stakes events in iconic venues to elite-level athletes redefining the boundaries of the game, the sport is undergoing a revolution. And right now, one of the most anticipated stops on the pro circuit is happening in a place that already holds legendary status in the world of racquet sports—Queens, New York, home of the USTA Billie Jean King National Tennis Center, the same grounds where the US Open in tennis is played.

But this week, tennis takes a backseat. The APP New York City Open is in full swing, and pickleball is center stage—showcasing the sport’s fastest, most skilled, and most competitive players. Among them are two names you need to know if you care about the future of the game: Zach and Samuel Higginson, rising stars of the G.O.A.T. Paddle Pro Team.

Professional Pickleball Is a Whole New Beast

The surge of professional pickleball can’t be overstated. We’re not just talking about new courts popping up or increased participation (though both are happening at record rates). We’re talking about:

• 💰 Major prize purses at national and international tournaments

• 🎥 Broadcast deals bringing pickleball into living rooms and sports bars

• 🏋️ Full-time athletes training year-round with professional coaches

• 🤝 Brand endorsements and gear sponsorships for top-tier players

• 🏟️ World-class venues elevating the sport’s prestige

And with all this growth, the level of play has exploded. The speed, the strategy, the shot-making—it’s a different game than it was even three years ago. This is no longer a sport for dabblers. It’s a full-throttle, high-performance arena.

Professional pickleball now features players who have transitioned from elite tennis, table tennis, and other high-level sports. They bring advanced athleticism, mental toughness, and a fierce competitive edge. Every point is a battle. Every paddle matters.

Zach & Samuel Higginson: G.O.A.T. Paddle Mindset, Pro-Level Fire

Enter: Zach and Samuel Higginson, two brothers who embody everything this new era of pickleball represents. Their rise through the ranks has been nothing short of electric, and this week, they’re bringing that fire to the APP New York Open, squaring off against the best in the world on one of the sport’s grandest stages.

Let’s be clear: These aren’t your typical pros. Zach and Samuel play with precision, passion, and raw intensity. They’re students of the game—constantly evolving, analyzing footage, fine-tuning their mechanics. And they train like pros because they are pros.

But it’s not just their skill that sets them apart. It’s their mentality. Their drive. Their refusal to settle.

And when it comes to gear, they demand the best—which is why they step on court wielding nothing but the most elite paddles in the game: G.O.A.T. Paddle.

What Makes G.O.A.T. Paddle the Weapon of Choice for Pros?

In this era of ultra-competitive professional pickleball, your paddle isn’t just a tool—it’s a weapon. And the difference between winning and losing? Often comes down to what’s in your hand.

G.O.A.T. Paddle are engineered specifically for this kind of pressure. Designed for the grind of tournament play. Built to give players every edge possible.

💥 Power Where It Counts

Our thermoformed core delivers explosive pop for high-speed drives and clean put-aways. Whether you're finishing a point at the net or initiating offense from the baseline, G.O.A.T. Paddle gives you the heat.

🎯 Control Like a Surgeon

Elite players don’t just hit hard—they place shots with surgical precision. Our paddles are calibrated for ultimate touch, allowing for controlled dinks, feathered resets, and deadly placement.

🧠 Smart Balance and Feel

Zach and Samuel play fast and aggressive, but they also need their paddles to feel right—balanced, maneuverable, and trustworthy in chaos. That’s where G.O.A.T. Paddle shines. Every curve, edge, and weight distribution is tested by pros, for pros.

🔥 Tested in the Fire

We don’t just design paddles in a lab. We battle-test them in the fire of real pro competition. Our paddles are used in major tournaments, under the lights, in front of fans, against the best players in the world.

Presidential 14mm G-Core Foam G.O.A.T. Paddle

$279.99

🐐 G.O.A.T. Paddle Presidential Series – 14mm Fast Hands. Full Feel. The Future Is Foam. The G.O.A.T. Paddle Presidential Series 14mm is where performance precision meets technological disruption. Built around a proprietary full foam core, this paddle delivers a level… read more

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The Future of Pickleball Is Now — Are You Ready?

If you’ve ever watched a pro pickleball match and thought, “That’s a different level,”—you’re absolutely right. The sport has evolved, and the paddles have to evolve with it.

You don’t have to be a pro to play with pro-level gear. But if you’re serious about getting better, challenging yourself, or just showing up with the best equipment available—you need to be playing with a G.O.A.T. Paddle in your hand.

Come for the Hype. Stay for the Win.

Zach and Samuel are grinding it out in New York this week, giving everything they’ve got at the APP New York Open. The lights are bright, the stage is legendary, and the competition is ruthless. And every time they step on court, they carry the G.O.A.T. Paddle banner with pride.

So here’s your call to action:

👉 Get your own G.O.A.T. Paddle and join the new era of pro-level play.

Whether you’re playing local tournaments or leveling up your weekend game, you deserve gear that helps you compete at your highest level.

🛒 SHOP NOW
🔥 Use code BILLYGOAT for 20% off this week only while Zach and Samuel go to war in Queens.

Don’t just watch the rise of professional pickleball. Be part of it.

G.O.A.T. Paddle Factory
Built for the best. Trusted by the pros. Ready for you.